Rethinking Skin: Transformation under the lens
A groundbreaking new approach to skin health.
Human skin is a remarkable living structure.
Over an average of 27 days, every skin cell in the body is naturally regenerated.Developed by a world-renowned stem cell scientist, Augustinus Bader’s unique TFC8® skincare technology supports and improves this innate process. Over one full 27-day skin cycle, we went closer than ever before to capture the effects of our cream.
In this revealing study, BBC Earth cinematographer, Richard Kirby, exchanges the wonders of the natural world for filming the wonders of the human body as he trains his macroscopic lens on the skin of seven fascinating people from around the world.
As the transformation in their appearance is revealed, how will the results change the way they see their skin - and themselves?
2 creams, 7 people, 27 days.
A cast of seven remarkable people from around the world used Augustinus Bader skincare daily for 27 days as we captured the cream’s effects using a range of cutting-edge film, photography and skin-scanning techniques.
Seven individuals diverse in age, profession, ethnicity, gender and skin condition took the journey to understand their skin and address concerns such as wrinkles, sun damage and acne.
By capturing the experiences of people using Augustinus Bader skincare over 27 days, we showcase the extraordinary results. Signs of ageing and skin damage which may be missed by the human eye were captured through state-of-the-art camera equipment and skin analysis technology.
The Visia Complexion Analysis System captures multiple images of the face, examining the complexion for fine lines and wrinkles, spots, pores, texture, bacteria, UV damage, pigmentation and redness. Visia also compares the skin to others of the same age and ethnicity.
We tracked our seven participant’s skin over a 27 day period using our Visia machine. This groundbreaking approach showcases how Augustinus Bader is the cream that works for wrinkles, redness, acne, dryness, UV damage, pores and more.
The cast’s 27-day journeys were captured by Emmy-nominated filmmaker Sophie Robinson, who has directed several science documentaries over her career, including "My Beautiful Broken Brain"; and two-time Bafta winning cinematographer, Richard Kirby.
In this revealing study, Richard exchanges the wonders of the natural world for filming the wonders of the human body as he trains his macroscopic lens on the skin of seven fascinating people from around the world.
After 35 years of shooting wildlife for shows such as BBC Earth, Deep Blue, and One Life, this is Richard’s first time turning the lens towards such a human subject as the skin. He uses a Sony A7S camera with a borescope lens and a pinhole lens - the type he would normally use for flora and fauna.
Watch the final film, Rethinking Skin above.