Goodbye to Co-Washing: Why People Are Embracing Shampoo Again

Goodbye to Co-Washing: Why People Are Embracing Shampoo Again

12 January 2024


Co-washing curly hair is a popular trend that has gained popularity on various social media platforms. Coined by American hairdresser Lorraine Massey, the term is commonly used by many influencers and celebrities who love this no-shampoo hair-washing method that simplifies your hair care routine – keeping all the focus on conditioner. 

People choose to skip shampoo in their hair-care regimen for various reasons. Your hair type, routine, or personal preference might influence this decision. Since shampoo works differently for everyone, many leave it out of their hair-care routine. 

But while many people live by this co-washing method, there may be better options for your unique hair type.  

We're here to walk you through the disadvantages and common misconceptions about co-washing, so you can decide if you should really be skipping the shampoo.

Here's everything you need to know about the co-washing hair:



What is Co-Washing?

Co-washing involves using only conditioner to cleanse the hair, bypassing shampoo entirely. Many individuals, especially those with curly or wavy hair, swear by this approach, feeling that regular shampoos deprive their hair of its natural oils, leading to dryness and fragility. 

Rather than seeking a gentler shampoo or scrutinizing ingredient lists, these individuals completely eliminate shampoo from their routine. 



Disadvantages to Co-Washing



If you're considering adopting the co-washing method for your hair, weighing the pros and cons is essential. Everyone's hair is unique, and while co-washing hair benefits some, it might have drawbacks for others.

Here are some potential disadvantages to be aware of when considering co-washing:


Product Build-Up on the Scalp


A primary function of shampoos is to cleanse the scalp thoroughly. Without regular shampooing, you might experience product build-up, which can diminish your hair's natural luster and result in a dry, itchy scalp. If you choose to forgo shampoo, incorporating a scalp treatment might be essential to address any scalp imbalances.


The Scalp Treatment, our potent blend of renewing and nourishing actives, optimizes hair follicle function and helps your scalp return to its natural pH level. With this lightweight, hydrating serum, you can continue co-washing curly hair without worrying about product build-up, irritation, or inflammation on the scalp. During our 12-week Consumer Perception Study, 91% of participants agreed that their hair looked and felt renewed and restored, and 97% agreed that the Treatment enhanced their hair's natural texture.


Struggling with an Oily Scalp and Roots


Did you know a conditioner doesn't cleanse your hair? You apply these products to your ends and hair, not the scalp. So, if you're co-washing curly hair, you may never get a cleansed scalp, leading to excess sebum, irritation, and inflammation. With a cleansing shampoo in your routine, you can target these pesky hair care concerns and maintain the visual appearance of your hair.


Too Much Moisture


While many hair types require extra hydration, too much moisture can lead to limp, greasy hair. Finding and maintaining a perfect balance is essential when you wash your hair. Your goal should be to neutralize the oils on your scalp and moisturize your dry ends. If you have a head full of curly or wavy hair that requires extra moisture, consider adding a leave-in treatment into your routine instead. 


With The Leave-In Treatment, you can keep your head of curls hydrated without overdoing it. Our ultra-hydrating product won't weigh down your hair and leave your curls and waves limp. The lightweight cream formula contains a potent blend of Neem Extract, Shikakai Extract, and Rambutan Extract – three nutrient-rich ingredients that seal in nutrients and protect your hair from everyday damage. 


During our clinical trials, The Leave-In Hair Treatment increased hair hydration by 115% and hair smoothness by 185%. We recommend using it at least 2 to 3 times a week for the best results. 



Common Misconceptions About Co-Washing



We'll be the first to tell you that you shouldn't believe everything you read or see online. Co-washing wavy hair may work for one person, but that doesn't mean it will work for you. Before you commit to a co-washing hair routine, there are a few misconceptions to consider.


All Shampoos Are Bad for Your Hair


One of the main reasons individuals avoid adding shampoo to their hair care routine is that many formulas contain harsh add-ins that can cause more harm than good. Some believe these ingredients strip their hair of natural moisture and oils. While some drugstore shampoos may contain sulfates, alcohols, or parabens, they aren't the only option you have available. 


The Shampoo, our hair-washing formula, contains zero irritants, allergens, silicones, parabens, or sulfates. It's packed with nutrients and other beneficial ingredients that can improve the look and the strength of your hair without weighing it down. During our user trials, 100% of participants agreed that The Shampoo made hair look healthier, while 96% agreed that their overall hair health/quality improved.


Co-Washing Is Suitable For All Hair Types


Everyone's hair is different. If you have straight hair, you may have a slightly different hair care routine than your friends with curly or wavy hair. With this in mind, co-washing hair isn't suitable for every hair type. Individuals with straight or wavy hair may struggle with an oily scalp. 


Co-Washing Will Keep Your Scalp Clean


Most conditioners have ultra-hydrating ingredients that target dry, brittle ends. They aren't typically formulated for scalp application. As a result, using them on your scalp might lead to product build-up, dirt accumulation, and excess sebum.


Conditioners Are Enough For Your Hair


Conditioners primarily moisturize your hair, whereas shampoos handle the cleansing. Bypassing the cleansing process might lead to various issues. Your hair might feel good initially with co-washing, but gradually, it can become dull and lifeless due to the accumulation of dirt, grime, and product residue on your scalp.



Step Up Your Hair Washing Routine With Augustinus Bader 


So, is co-washing your hair worth it? The short answer is no. Co-washing curly hair may sound like a great idea, but it will never help you cleanse your scalp. Instead of skipping shampoo, look for a clean, effective formula with nutrient-rich ingredients. 

At Augustinus Bader, The Shampoo and our other haircare products are formulated with high-quality ingredients and powered by our innovative TFC8 technology, which guides vital nutrients to your cells.

Explore our collection of hair care today.


A luxurious cream cleansing shampoo
Deeply conditions dry and damaged hair for glossy locks with volume
The Shampoo 50ml & The Conditioner 50ml
Cleanses & hydrates the scalp & hair
Strengthens & thickens hair strands - building volume & body
The Rich Shampoo, The Rich Conditioner & The Scalp Treatment