Privacy Policy

This Web-Site (hereinafter the "Website") is published by ASC Regenity Ltd (owners of the Augustinus Bader® brand), a company incorporated in the United Kingdom, registered under number 10523270, having its registered office located at Unit 2.02, 411-413 Oxford Street, London, United Kingdom W1C 2PE.

This privacy policy ("Privacy Policy") explains how our company uses the personal data gathered through or related to their use of our website (whether as a registered user or as a guest). By accessing, browsing or otherwise using our website, you accept this Privacy Policy, without limitation or qualification. If you do not accept this Privacy Policy, you are not entitled to access or use the website.

Your personal information

Each visitor to the Website may, at his/her option, provide ASC Regenity with personal information, in order for ASC Regenity to better understand visitors’ expectations, and to provide information on Augustinus Bader products or services to visitors who have opted for receiving such information. If the visitor has notified ASC Regenity that he/she does wish to receive any details of Augustinus Bader® products or services, ASC Regenity may contact the visitor by email or post to provide the visitor with details of Augustinus Bader products or services or any other information which ASC Regenity believes may be of interest. The information may also be passed to other companies within the ASC Regenity Group of companies. The holding and using of information will be governed by the Data Protection Act 1998 and also by EU law where this offers the visitor greater protection for his or her personal information.

We are particularly mindful to ensure appropriate protection and security of our Information Systems. Specific tools allowing us to detect security breaches have been implemented. The implementation of such tools may incidentally entail access by our security services to personal data. This data will be collected and processed for the exclusive purpose of managing the security breach and, in accordance with applicable data protection regulations.

The visitor may access his/her personal information and modify or delete it. Each visitor may also refuse, at no cost, to be contacted by ASC Regenity, in which case he/she will no longer receive details on Augustinus Bader products or services. Visitors may exercise the above-mentioned rights by contacting our Customer Services team.

How we’ll use your personal data
  • To process orders that you place while using our website
  • To send you marketing communications when you opt-in to receive our emails
  • To send you emails relating to your purchase or if you requested to be notified when an item is back in stock

Cookies may be stored on visitors’ computers’ storage spaces at the time of their connection to the Website. Cookies are small data text files that are used by websites to simulate a continuous connection to that site enhance the visitor’s browsing experience, and will be necessary for visitors to complete their purchase session on e-commerce sections of the Website. Visitors may set their browser to disable cookies. For more information on cookies and how to achieve this read the Cookies section.


Security measures have been employed to ensure security and confidentiality of visitors’ data. However, visitors acknowledge that ASC Regenity does not control the transfer of data over telecommunication facilities including the Internet. Therefore, ASC Regenity warns visitors against any potential risk involved by the use of the Internet in this respect.

Hypertext links

Hypertext links to the Website (other than other websites operated by ASC Regenity) may only be included with prior written consent from ASC Regenity, which may be withheld at any time. ASC Regenity has no responsibility for the content of such pages.

Modifications to Privacy Policy

ASC Regenity hereby informs visitors that this Privacy Policy may be modified at any time. As soon as they are displayed online, each visitor who accesses the Website is deemed to have accepted these modifications without restriction. It is therefore the visitor’s responsibility to read this Privacy Policy prior to browsing the Website.

Governing law and jurisdiction

This Privacy Policy isese terms and conditions are governed by UK law save in relation to the provision and use of personal information where the Data Protection Act 1998 will also apply. The Courts of England and Wales shall have sole jurisdiction over any claim related to or in connection with the use of this Website.


In order to be able to offer you Klarna’s payment options, we will pass to Klarna certain aspects of your personal information, such as contact and order details, in order for Klarna to assess whether you qualify for their payment options and to tailor the payment options for you.

General information on Klarna you can find here. Your personal data is handled in accordance with applicable data protection law and in accordance with the information in Klarna’s privacy policy.

Contentsqaure Privacy Policy
Contentsquare is a solution which aggregates usage and frequency data to improve user experience. Statistics created are anonymous. To learn more about Contentsquare's Privacy Policy please refer to their Privacy Center, or if you want to learn more about our Third-party cookies then see our Cookies section. Alternatively if you simply wish to be excluded from this monitoring, please click here.