The Shampoo

200ml
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A clean breakthrough formulated to cleanse the scalp and hair while hydrating and strengthening at the root, for fuller, shinier, healthier-looking hair. Powered by TFC8®.

Deluxe Sample(s)

with every purchase over CAD$250
  • FREE delivery when you spend over CAD $400
  • FREE standard delivery on all auto-replenish orders
  • 30 day returns
Bottle of 'The Shampoo' by Augustinus Bader is displayed suspended in the air, surrounded by lathered bubbles

The Shampoo

Key Benefits
  • Cleanses and refreshes thoroughly while hydrating and moisturizing the scalp and hair.
  • Helps to reinvigorate and strengthen hair to combat signs of damage and reduce breakage.
  • Boosts hair thickness and shine while improving moisture retention and smoothing locks.
  • Supports keratin production for improved hair structure and vigor.
  • Supports improved scalp and follicle health and renewal, preventing flakiness and supporting natural hair growth.
  • Protects the hair against environmental stressors.
Visible Results
  • 96% agree their overall hair health/quality is improved.
  • 99% agree The Shampoo helps improve hair growth.
  • 100% agree their scalp is not left feeling dry or stripped.
  • See clinical and user trials.
About
  • Lightweight, gently foaming texture. Leaves hair feeling fresh and never weighed down.
  • Formulated without irritants, allergens, silicones, parabens, or sulfates. Fragrance-free.
  • Suitable for all hair types. Vegan.
  • See ingredients.
 

How To Apply

Apply to Wet Hair

  • Massage gently into the scalp and hair, daily or as needed.
  • Rinse and repeat as required.
  • Follow with The Conditioner.
  • Suitable for all hair types.


​​Use both The Shampoo and The Conditioner as the foundation for a holistic haircare system. For optimal results use with The Scalp Treatment, The Leave-In Hair Treatment, The Hair Oil and The Neem Comb as needed.

Duration: 40s

Clinically Proven Results

PARTICIPANT ONE

Week 0

Week 12

The Shampoo

277%

The Shampoo increased hair smoothness by

192%

The Shampoo increased hair strength by

233%

The Shampoo increased shine by

EXPLORE ALL RESULTS

The Beauty of TFC8®

Our proven results are powered by Professor Bader's TFC8®, Trigger Factor Complex TFC™ - a a carefully crafted blend of high-grade vitamins, lipids, and high-performing, proprietary peptides - and inspired by over 30 years of research, innovation and clinical study.

1

TFC8® technology guides key nutrients and powerful natural ingredients to the scalp, follicles, and hair, creating and supporting an optimal environment for cellular renewal.

2

TFC8® turns potent base formulations into smarter, adaptive haircare capable of addressing individualized concerns - such as weak, thinning, or brittle hair, dehydration, shedding and breakage, split ends, frizz, and damage from over-styling, coloring, or external stressors.

3

TFC8® nourishes and protects, training the hair for the long-term. Resulting in hair that looks and feels healthier, stronger, fuller, and more vibrant.

CLEAN & HIGH QUALITY

Key Ingredients

Augustinus Bader haircare is formulated with sustainably-sourced, high potency botanicals and bio-engineered clean actives where possible, to minimize environmental impact.


THE SHAMPOO


Powered by our patented TFC8® technology and formulated with soothing Vitamin B5, and potent botanical extracts including Watercress & Indian Cress, Shikakai, and Maca Root to nourish, reinvigorate, and protect the hair and scalp.

SEE ALL INGREDIENTS
FREE FROM LIST
Watercress and Indian Cress Extracts

A potent hair health duo that stimulates and prolongs growth while strengthening strands from the root. Supports keratin production for improved hair structure and vigor.

Maca Root Extract

A fortifying active from the sacred maca root, known to stimulate follicles, protect hair, and improve thickness and strength. Helps anchor strands to the scalp, for reduced breakage and shedding.

Vitamin B5

Soothes, moisturizes and softens from root to tip, making hair much easier to comb while boosting strength and shine.

Shikakai Extract

A beautifying botanical derived from an herb native to Asia. Naturally softens, detangles and refreshes hair, while keeping the scalp optimally hydrated, preventing flakiness, fortifying strands, and supporting growth.

Neem Extract

A powerful medicinal herb used for generations to treat hair loss, Neem Extract helps to optimize scalp health while strengthening hair follicles and encouraging growth.

Bamboo Extract

Improves hair’s moisture retention so it has a healthy, natural shine. It is also known to help soothe the scalp and strengthen hair follicles to help grow a thicker mane.

Amber Extract

A rich source of antioxidants and punicic and linolenic fatty acids. Optimizes skin’s self-renewal mechanisms while detoxifying and protecting against visible signs of damage.

Hydrolyzed Vegetable Protein

A vegan keratin alternative that naturally rejuvenates hair, nourishing strands to reduce damage and reveal fresher-looking tresses.

The Shampoo represents a disruptive approach that is deeply rooted in science and untangles any confusion about how best to cleanse the hair. Unlike any other shampoo available, this innovative formula is developed with TFC8® technology to target cells in the hair follicles, where healthy hair begins to form -- going beyond just cleansing to actively create an optimal environment for repair and regrowth.

Professor Augustinus Bader, MD, PhD READ ABOUT PROFESSOR BADER
Professor Augustinus Bader, MD, PhD

Find Your Shampoo.

The Shampoo

Texture: Weightless gel shampoo

Key Benefits: Cleansing & strengthening

Key Concerns:  Build up, thinning, shedding, breakage

Ideal For: Finer hair types


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The Rich Shampoo

Texture: Rich cream shampoo

Key Benefits: Nourishing & restoring

Key Concerns: Dryness, damage, breakage, shine, frizz, shedding

Ideal For: Thicker hair types


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Discover The Hair Collection

Hydrate, nourish, and renew your scalp and hair with cleanly crafted, high performance haircare.

A model squeezes 'The Shampoo' by Augustinus Bader into her hands in the shower, with 'The Conditioner' displayed in the background

Frequently Asked Questions

Is The Shampoo fragrance-free, vegan-friendly and free from?

The Shampoo is 100% vegan and free of gluten, GMOs, parabens, silicones, sulfates (SLS, SLES), DEA, fragrance, heavy metals, talc, and petrolatum/paraffin/mineral oil.

Is The Shampoo packaging recyclable?

Housed in a 100% recyclable bottle made from certified recycled material and a metal cap.

Is The Shampoo safe to use with color treated hair?

Yes, it's a sulfate-free formula designed to maintain your hair color. If you have any concerns, we recommend consulting your hairstylist before use.

Is The Shampoo safe to use during pregnancy?

Yes, The Shampoo is safe to use in pregnancy and breastfeeding.

Does The Shampoo have a fragrance?

The Shampoo is unscented, with no fragrance added.

How long does The Shampoo last?

On average 2-3 months, but depends on your usage, hair thickness and length

How many times a week shoud I use The Shampoo?

The Shampoo should be used 2-3 times per week or as needed

Is The Shampoo safe to use on keratine treated hair?

We would recommend you consulting with your hair stylist

Benefits of Using The Shampoo

Upgrade your shower routine with The Shampoo from Augustinus Bader. Formulated with clean, sustainably-sourced ingredients, this shampoo provides a multitude of benefits for your hair from scalp to ends.

Read More

The Shampoo gives the hair a deep cleanse without stripping or drying. It’s designed to lock in moisture, combat signs of damage, and smooth frizz to improve overall hair health and growth. It also supports keratin production for shinier, healthier-looking hair.


Improved hair health starts at the scalp. The Shampoo’s formula helps prevent dry, flaky skin and protects against environmental aggressors to support your scalp. The lightweight gel texture won’t weigh down your hair, so hair stays fresh and voluminous.


We’ve carefully selected potent botanical extracts, including Watercress & Indian Cress, Shikakai, and Maca Root. Each ingredient works alongside our powerful TFC8 technology to rejuvenate, strengthen, and protect your hair. The Shampoo is 100% vegan and sulfate-free.


The Shampoo can be used daily or as needed. To apply, massage it gently into wet hair and scalp. Rinse the product out completely, then repeat as needed; follow with The Conditioner, which perfectly complements The Shampoo. We also recommend pairing it with The Scalp Treatment and The Hair Oil to complete your haircare routine.

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CA$82.00