The Cream That Works for Jan de Villeneuve
Over a 27 day period we filmed seven remarkable people and their skin in detail using a range of cutting-edge film, photography and skin-scanning techniques. Model Jan de Villeneuve was one of the individuals who took part in this study to capture the effects of our revolutionary cream.
Jan, 74, is a veteran model who has graced the fashion and beauty industry for nearly fifty years. She began modelling in the sixties and has been photographed by everyone from Mario Testino to Steven Miesel, being placed on the cover of Vogue across the globe. Known for both her cheekbones and her chic sense of style, Jan proves to the fashion world that age is most definitely just a number.
"We're all living longer and I want my skin to look as good as it can at 74"
Jan used twice daily for 27 days to rehydrate skin and target the signs of ageing. Upon learning about Professor Bader’s research and technology behind our skincare, Jan says “It’s nice to have something scientific in the beauty market that really has something behind it.”
After 27 days, Jan says she saw her wrinkles and age spots diminish.
“The biggest difference is the smoothness of my skin. I've had quite a few people comment on it, really almost straight away, like a week or ten days into it. I was in Paris doing a show and someone said "your skin is looking so great””.
Through the Visia Complexion Analysis System, we captured multiple images of the face, examining the complexion for fine lines and wrinkles, spots, pores, texture, bacteria, UV damage, pigmentation and redness. Visia also compares the skin to others of the same age and ethnicity.
Deep lines and wrinkles around eyes and mouth
Sun spots on right cheek
Brown Spots - improved by 4.3%
Wrinkles - improved by 13.47%
*Percentages calculated from Visia Scan absolute scores given for each individual over a 27 day period. June-July 2018.