We've recently added two new products to our luxury hair care line: The Rich Shampoo and The Rich Conditioner. Both products are filled with deeply hydrating and conditioning ingredients and are powered by our patented TFC8® technology. With this duo, you can regain your hair confidence and combat common hair problems like dryness, breakage, and flat, dull hair.
Not sure which shampoo and conditioner is right for you? We're here to break down the differences between our newest luxury shampoo and conditioner and two of our best sellers.
Here's everything you need to know:
The Quick Answer: Which is Right for You?
The Shampoo and The Conditioner are formulated for finer hair types. Both are lightweight, cleansing, and strengthening, and help to eliminate product build-up and reduce shedding and breakage.
The Rich Shampoo and The Rich Conditioner are more suitable for thicker hair types and individuals with dry or damaged hair. These products are designed to help nourish and restore, with clinically proven nutrients that help reduce breakage, eliminate dryness, and help you achieve next-level shine.
Introducing The Rich Shampoo and The Rich Conditioner
Our newest luxury shampoo and conditioner are expertly formulated with clinically proven ingredients. We're redefining hair care by infusing essential nutrients with our patented TFC8® technology to provide the boost of vitamins, proteins, and antioxidants your hair needs.
With this new luxury hair care line, we took two of our best-selling products, The Shampoo and The Conditioner, and supercharged the formula to create the best shampoo and conditioner for damaged hair and thicker hair types.
The Rich Shampoo is formulated to deeply cleanse and nourish dry and damaged hair without weighing it down. It contains ultra-hydrating and restorative ingredients like black oat complex​, pomegranate seed oil​, and baobab oil​. The Rich Conditioner contains a blend of biolipid complex​, rice protein complex, and marula Oil to help revive dry, damaged hair and lock in lasting hydration.
When paired together, this luxury shampoo and conditioner is the perfect solution for anyone struggling with extra-dry hair or thicker hair types. The formulas work together to improve the look and feel of your hair with just a few uses. During clinical trials, both The Rich Shampoo and Conditioner have shown promising results for reducing build-up on the scalp, which can help improve natural hair growth and revitalize hair for optimal health.
The Shampoo vs. The Rich Shampoo: Which One is Right for Me?
Both of our clean, luxury shampoos are deeply nourishing blends of essential nutrients your hair needs for optimal health. Our original The Shampoo features a lightweight formula designed to help cleanse and strengthen.
The Rich Shampoo takes this formula one step further — it's a more restorative formula, filled with high-potency botanicals and bio-engineered clean actives that help repair, strengthen, and improve the visual appearance of your hair.
• The Shampoo is the perfect everyday choice for finer hair types. It's a lightweight, gel-like formula designed to help your hair attract and retain moisture.
• The Rich Shampoo is more suitable for those with damage, constant breakage, or dryness.
Both shampoos in our luxury hair care line are 100% vegan and don't contain GMOs, parabens, silicones, or sulfates. Our products are also fragrance-free, and the packaging is recyclable.
What the Clinical Data Says About Our Shampoos
We conducted a 12-week study with over 105 men and women with all hair types. During this user trial, 100% of participants agreed that The Shampoo made their hair shinier and look and feel healthier. 96% of participants also agreed that the shampoo reduced scalp dryness.
Participants saw similar results in just four weeks with The Rich Shampoo. During our four-week user trials, 94% of participants agreed that The Rich Shampoo helped restore dry, breakage-prone hair, and 100% agreed that their hair felt instantly hydrated. 99% of participants also agreed that The Rich Shampoo softened and smoothed their hair and agreed that The Rich Shampoo gently cleansed without weighing hair down.
The Conditioner vs. The Rich Conditioner: Which One?
The Conditioner is formulated to help replenish your hair and scalp while strengthening strands. It contains a revitalizing formula filled with oak kernel oil, castor seed oil, pomegranate extract, and maca root extract. This potent formula is designed to hydrate, detangle, and de-frizz.
The Rich Conditioner takes this formula one step further. It's the perfect choice for anyone who struggles with breakage, frizzy ends, or dull hair and wants to revive their hair strands. This restorative formula is filled with ingredients proven to help reduce breakage, de-frizz, and help you achieve impeccable shine​. This conditioner also doubles as a deep-conditioning rinse-off hair mask. Simply leave on for 5-10 minutes and rinse off in the shower.
What the Clinical Data Says About Our Conditioners
During our 12-week clinical trial for The Conditioner, participants noticed a 160% increase in hair smoothness and a 91% decrease in hair knots. Hair strength also increased by 118%, and hair count increased by 20%.
After just four weeks, participants using The Rich Conditioner noticed hair shine increased by 81%, and a 74% reduction in hair frizz. Participants also noticed hair build-up reduced by 97%.
Both conditioners show improved moisture retention results, reducing damage signs and building volume and body.
The Bottom Line
The Shampoo and The Conditioner are perfect for hydrating and strengthening your hair. They are the ideal everyday essentials that will continue to help you maintain optimal hair health.
However, if you're struggling with dryness and breakage, your hair may require extra TLC. This is where The Rich Shampoo and The Rich Conditioner come in. This duo is the best shampoo and conditioner for damaged hair. These products are expertly formulated to help you achieve soft and voluminous hair and help reverse and prevent more damage from forming.
With consistent use, both luxury hair care items deliver visible results. To experience the best results from our luxury hair care line, we recommend pairing a shampoo of your choice with a conditioner.
